ONE/SIZE
Digital E-commerce Styling Systems For Shopify and TikTok Shop
Developed to unify brand storytelling across channels and boost shopability. Deliverables included updated product layout templates, graphic styling, and visual guidelines for streamlined launches.
FRECK BEAUTY
Freck Beauty Launch Packaging System
Foundational brand packaging design for Freck’s Gen 1 skincare launch. Developed product naming systems, color-coded systems, and structural packaging to reflect Freck’s irreverent voice and bold, clean beauty identity. Featured in The Dieline.
Freck Beauty Packaging Expansion
Defined the next chapter of Freck’s brand world with packaging for its entry into Sephora. This phase marked a shift into complexion and pigment to signal Freck’s evolution from cult skincare into bold color.
ONE/SIZE
Core & Seasonal Visual Merchandising
Retail fixture design for Sephora gondolas, hero moments, and limited-time displays. Delivered high-performing systems with consistent visual standards across in-store campaigns.
Freck Beauty Digital Design
Ongoing e-commerce and email marketing design, with a focus on retention, bundle conversion, and brand storytelling through layout, photography, and visual education.
